Meet Chris. Chris has wobbled about around the games industry for the past decade and counting. He’s done quite a few things, like working in AAA, teaching, managing funds, being on film sets and organising conferences and festivals. Through it all, one thing he’s discovered is the amount of binary choices out there – Pepsi or Coke, AAA or Indie, make a game or you’re not in the games industry. Chris’s short talk attempts to distill into his insights into something that would be helpful to a room full of people who like games. Way different from the rooms full of people running games businesses that he usually talks to!